Blots

The not-so-universal language of quotation marks

American English, Globish English (as spoken, beautifully, by Christine Lagarde from International Monetary Fund) and English English are not the same.

Don’t chase your customers out of the door

Tyler Brûlé, editor-in-chief of Monocle magazine and previously launch editor of Wallpaper, is a columnist for the Financial Times Weekend.

Richard Branson’s holiday pickle

Did you see the recent Branson news where he advised that all employees should take off as much time from work as they like?

Out of the woods

Tiger Woods has been restored to innocence by means of a cunning ploy. The latest ad by Nike carries the slogan ‘Winning takes care of everything’.

Out of office, out of mind

Everyone complains about the tsunami of endless communication. Me? I have always been a great believer in switching devices off for some peace.

Apostrophes: not a real problem

Even Oxford professors get apostrophes wrong. But there are simple rules to remember in order to get it right.

The joys of being a motoring journalist

I’m not saying it’s the best job in the world but if your interest in cars borders on an unhealthy obsession, motoring journalism is a pretty fair gig.

Can the humble phone be mightier than social media?

When you talk on a telephone you’re actually talking with someone; on social media you’re in a one-way conversation with anyone.

Teaching ourselves to teach you better

We teach best that which we most need to learn.” Who said that? A stonkingly good writer, pilot and thinker called Richard Bach. More about him later.

Keep passion where it belongs?

PR, marketing and comms people who proclaim passion for their brands or their products are not to be trusted. CEOs who do the same, even less so.

The Company Magazine: that’s Audi do it

Big companies are great publishers of the company magazine – they love ‘em. And journalists love ‘em too.

A realistic marketing Xmas conversation

“I loathe digital corporate cards at Christmas"

Creative content lessons from the past

Early this week I was privileged to get up close and personal not only with one of the RAF’s fast jets – a Typhoon – but also inside the hanger.

Need engaging content? Don’t monkey around

One million monkeys using one million keyboards, may, over an infinite time, write at least one of Shakespeare’s plays.

Social media is about the money, not you

The benefits of social media are vast but the harsh reality is that social platforms are only interested in your personal details and your spending habits.

Facts: A sure cure for poor quality content

An “agile branding expert” says in the Guardian’s Media section that the new iPhone launch has “fallen flat”, particularly in emerging markets in Asia.